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News

News aggregation of Jack Content.

Vacancy: Art Editor

We need a creative, versatile and well-organised Art Editor to work across a new magazine launch plus additional print and digital projects for a new client addition to the Jack Content portfolio.

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Vacancy: Editorial Project Manager

We are looking for a highly organised Editorial Project Manager to lead the creative team for a new magazine and additional print and digital projects for a new client addition to the Jack Content portfolio.

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10 steps to an effective content strategy

Here’s a handy 10-step plan to devising your own content strategy, courtesy of the APA (Association of Publishing Agencies)

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iPad users spend more money online and consume more content

iPads and other tablet computers provide brands and media owners with a fantastic new opportunity to engage with consumers, and new research show users spend more money online and consume more content compared to other tech devices.

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The role of social media in internal communications

I read this week that Santander’s Director of Brand and Communications spends 40% of his time on internal marketing. At this year’s Marketing Week Live show he said that communicating with staff was so important it took up nearly half his time; such is the importance of maintaining a happy and productive workforce at a time when trust in traditional institutions like banks, politicians and the police is at a record low.

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Should you drive traffic to your website or branded Facebook page?

I read an interesting article in Marketing Week recently that examined the differing strategies deployed by brands to drive traffic to their websites and Facebook pages, and the role that content plays within this.

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Bath Good Food Awards 2011

On Tuesday night I attended the inaugural Bath Good Food Awards, hosted by Guide2Bath and The Pig Guide, at the Guildhall in Bath.

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Welcome to our new website!

The Jack team is celebrating its first birthday with a fantastic new website.

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